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Janet Baker, CFP®, CDFA™

Janet Baker, CFP®, CDFA™

Senior Wealth Advisor

Janet Baker joined former broker-dealer First Financial Equity Corporation in January 2020 with over 30 years of experience in financial management and financial planning. Originally from Canada, Janet graduated with honors from Queen’s University at Kingston Ontario. She is a Certified Financial Planner (CFP®), as well as a Certified Divorce Financial Analyst (CDFA™). Janet is also a trained mediator and is a member of the Collaborative Law Group of Southern Arizona.

Having owned and operated a successful small business, and having experienced the loss of loved ones unexpectedly, as well as a divorce, Janet knows firsthand the importance of financial planning and is passionately committed to educating and serving her clients. Her areas of experience include budgeting, survivor needs, education funding, investing and asset allocation, tax management, retirement planning, estate planning, cross-border planning, and divorce financial planning.

Janet is on the Advisory Board for Divorce Recovery and is dedicated to providing emotional, educational support to members of the Tucson community whose families are going through divorce. Janet is a frequent speaker for the Pima County Bar and Arizona State Bar on financial issues as they relate to divorce.

When not in her office, Janet can be found on the golf course or traveling the globe in search of interesting places and things to photograph.